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Q of the month

Leadership with values vs. skills shortage
Motivated and committed employees are the key to greater guest satisfaction and higher revenues. However, the industry is currently fighting a lack of trained specialists and quickly shifting values, especially among younger employees. As a manager, this seminar gives you the tools you need to generate employee satisfaction and integrate values into your everyday management work.

Date: 15—16 May 2017
Day 1: 10:00 AM to 6:00 PM
Day 2: 09:00 AM to 5:00 PM
Location: Schloss Hohenkammer

Special price: €499 instead of €799
(plus VAT and conference fee)

Request now

Is your service team taking another break?
Is your marketing department out of fresh ideas?
Do you need support in the sales area?


Perfection is the key to success in the hotel industry.
With our services related to personnel development,
quality assurance, and sales promotion, we work with
you to smooth the path to greater profits and higher
guest satisfaction — with competence, reliability, and
a finger on the pulse of the times.

Birgit Gemmer, Director of Sales
Fleming's Hotels & Restaurants

"The fact that our Munich reservation centre team is doing so excellent in its mystery call performance right now is due in no small part to your coaching session!"

Mr. Nöske
Azimut Hotel Cologne City Center

"Outstanding trainer. Good, realistic, and applicable content!"

Kai Tiemer, Managing Hotel Director
Gerry Weber Sportpark Hotel, Halle (Westfalen)

"Mr. Bäcker established an efficient, successful sales department with his team for the contracts, and then set it up for the long term. I appreciate that."

Marc Feller, Corporate Director of Essential Training Programmes
Kempinski Hotels S. A.

"Kempinski Hotels has enjoyed an outstanding partnership with Dirk Bäcker; we've always valued our collaboration with him."

David K.
Parkhotel St. Leonhard, Überlingen

"OUTSTANDING !! ;-)"

Veronika R.

"Mr. Bäcker is an experienced, charming and empathetic teacher with a very good sense of humour. Participants learn both for job & life. His trainings show that he is passionate about his job. Thank you!"

Andrea Berg, Area Human Resources Director
The Rezidor Hotel Group

"Communication was built on a foundation of openness and trust right from the beginning, cooperation was outstanding and professional, results-oriented, and always efficient."

Stephan N.

"Dirk Bäcker stands out for his experience, ambition, and positive attitude, as well as his fun and enthusiasm. His commitment shines through to the participants."

Manuela V.

"The trainer Dirk Bäcker seems authentic. Participants benefit from his experience. Very high entertainment value; things are never boring, and there's a lot you can take home with you."

Harald Mintrop, Managing Director
MM Hotels

"We got to know Mr. Bäcker as someone who understands the hotel industry, and we value his skill, his commitment, and his empathy."

Anika Pohlmann, Sales Manager
Gräflicher Park, Gräflicher Park GmbH & Co. KG

"You were extremely successful in transmitting your life and job experiences to seminar participants in an interesting and engaging way."

Michaela Fricke, Executive Board, and Sebastian Hardt, Director Sales & Marketing
Arcadia Hotels & More Management GmbH

"You don't just train participants on standards; you also know and understand the needs of companies, employees, and customers today."

Franziska F.

"Mr. Dirk Bäcker got the content across with plenty of charm and humour. He takes time to answer questions, and tries to engage with and help out each individual participant."

Albert Stumpf, Managing Partner
NaturKulturHotel Stumpf, Odenwald

"A professional, friendly collaboration we will benefit from in the long term."

Steven H.

"It was simply a great training session. As the General Manager of a hotel, Dirk Bäcker would be my ideal salesman ... SUPER!!!"

Bernd R.

"Dirk Bäcker – communication expert, gets his listeners excited and combines specialist knowledge and practical applications in a simple and highly competent way. Thank you."

Kristin Nowak, Management Assistant Sales & Marketing
Naturresort Schindelbruch

"The Qausal team worked with us for 3 months and impressed us right from the start; we are still benefiting from their excellent work."

Mario Sorrentino, Hotel Director
Mercure Atrium Hotel, Braunschweig

"The collaboration doesn't feel distanced, as it does with an external service provider, but rather more like your own sales department."

Sarah Hoffzimmer

"With his DISC training, Dirk Bäcker gave us good insight into different aspects of human behaviour."

Patrick Försch

"Among other things, I really liked Mr. Bäcker's story about his own background in sales. It was very encouraging, and was told in a very vivid way."


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